潍坊楼市各大项目优惠花样多 广告投放量渐增

房天下房天下  作者：赵涓如  2015-06-05 02:30

[摘要] 本周投放平面媒体有6个项目，投放量是7。本周平面媒体区域分布主要在六个区域，分别是高新区、奎文区、潍城区、寒亭区、滨海经济开发区以及坊子区。其中投放量高新区以及奎文区投放量多，均为2。

二、各区域纸媒投放分析

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RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: #ccffcc;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext 0.5pt solid;BORDER-RIGHT: windowtext 0.5pt solid" class="xl77" height="28" width="111">区域	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: #ccffcc;WIDTH: 81pt;BORDER-: windowtext 0.5pt solid;BORDER-RIGHT: windowtext 0.5pt solid" class="xl78" width="108">楼盘名称	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: #ccffcc;WIDTH: 52pt;BORDER-: windowtext 0.5pt solid;BORDER-RIGHT: windowtext 0.5pt solid" class="xl78" width="69">投放量	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: #ccffcc;WIDTH: 203pt;BORDER-: windowtext 0.5pt solid;BORDER-RIGHT: windowtext 0.5pt solid" class="xl78" width="270">优惠
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl81" height="28" width="111">奎文区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 81pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="108">潍京	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">2	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 203pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="270">一期楼王样板间0元起拍 88万封顶
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" height="28" width="111">高新区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 81pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="108">弘润金茂府	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">2	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 203pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="270">95-100㎡精致高层小户型3970元/㎡起
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" height="28" width="111">潍城区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">恒大翡翠华庭	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl74">1.5	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 203pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="270">年中大优惠 首付2万起 抢非毛坯准现房
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" height="28" width="111">寒亭区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">欣泰世纪城	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl74">1	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 203pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="270">6.7盛大开盘 优惠倒计时4天
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" height="28" width="111">滨海经济开发区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">英豪商贸城	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl74">0.25	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;WIDTH: 203pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" width="270">现房旺铺 团购钜惠3280元/㎡起
RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext 0.5pt solid;BACKGROUND-COLOR: transparent;WIDTH: 83pt;HEIGHT: 21pt;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl79" height="28" width="111">坊子区	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">金禾馨苑	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl74">0.25	RDER-BOTTOM: windowtext 0.5pt solid;BORDER-LEFT: windowtext;BACKGROUND-COLOR: transparent;BORDER-: windowtext;BORDER-RIGHT: windowtext 0.5pt solid" class="xl80">铂金旺铺 交五千抵五万

从投放数量来看，本周广告投放六区域中各有1个楼盘投放广告。从投放量来看，高新区以及奎文区投放量多各为2。从投放内容来看，开盘优惠、低价促销仍是主流。

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